Everyone talks about the technological advances and its contribution to media. But there are few comments about advertising and how it manages the world’s economy. “Advertising, is the activity of attracting public attention to a product or business by paid announcements in the print, broadcast, or electronic media- it is Marketing goods or services for …
October 2014 archive
Oct 22
Abstract #2
Newspapers have several essential components that keep them going. Beyond the obvious (news itself) are other contributing factors to keep a publication in service. Sometimes it’s readership alone is not enough. Newspapers have long turned to advertising dollars to help produce their paper. The advertisements themselves vary depending on the time, location, and readership of …
Oct 21
ABSTRACT #2
When we pick up a newspaper to get the latest news occurring in the world, we also find several types of advertisements. Advertisements are a form of marketing communication used to persuade an audience into buying goods or services. Revenues from the sales of advertising pay for the costs of newspaper production. This is why …
Oct 18
Abstract #2
Almost all newspapers have formulated their business models in a similar fashion during the last century. Their generated income has stemmed from providing either free or low cost news to its subscribers; while augmenting their income with advertisements from companies. Due to the fact that each newspaper has their own audience, companies can choose which …
Oct 18
Abstract #2
The way that newspapers are able to provide a salary for their staff is through advertising and classifieds. This paper will explore the advertisements and classified section of three newspapers: The New York Times, The New York Carib News and the America Oggi. The New York Times is one of the best selling newspapers in …
Oct 18
Abstract Assignment 2:
Though many newspapers, both mainstream and ethnic, follow a similar template when it comes to presenting the advertisement and classifieds section, the content can differ significantly. In my research, I explored those differences as well as the similarities. The newspapers used in my research include The New York Post, The Irish Echo, and The Jewish …
Oct 17
Assignment #2 Part #1
Laura Pozo Abstract #2 By comparing these three newspapers, The Chief, Daily News and El Dario, I have noticed that all three have a very high number of advertisements offering many different services and goods. These are all about cars’ dealers, TV shows, homes, pets, medical and legal services, clothing, and phone stores, spiritual services, …
Oct 16
Abstract and Bibliography-Unit 2
Abstract For this assignment, I reviewed the advertisements in mainstream newspaper, The New York Times, the Jewish-American newspaper New Jersey Jewish News, and the Italian-American newspaper, America Oggi. The overall layout of the advertisements is the same in all three newspapers. However, the advertisements content is not the same. America Oggi and the New Jersey …
Oct 15
Assignment 1
Languages have led to have new technology for the media today. Media has made a break way for the new generation of people. I have chosen three types of newspapers articles New York Daily, El Pais, and El Diario, written into two types of languages English and Spanish. Technology has given people to move much …
Oct 13
Mainstream vs Ethnic Newspapers
In a world where digital resources have virtually taken over, newspapers are still finding ways to captivate the attention of their respective audiences. In New York City, there are countless newspapers in circulation at any given time that are catered towards many different types of people. These newspapers are targeted towards various audiences, ethnicities, and interests, …
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